"This is a defining book on how to, and how not to, do business in China. Jim McGregor brings to life the stories of the pioneering American entrepreneurs who, through their efforts, expertise and errors, blazed the trails for the broader business community in one of the world´s most important markets. I strongly recommend it as must-reading for anyone with a stake, an interest or a dream in China."



Categoria: Economia
Autor: James Macgregor
Editora: Free Press
Edição: 1^a
Acabamento: Capa Dura
Formato: Médio
ISBN: 0743258398
Páginas: 336
Preço: Consulte o SUBMARINO

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